So, let’s say that you love the hold and strength of a pomade, but you aren’t so keen on the high-gloss shine. You’re over the 1950s greaser vibe of thick and glossy pompadours, but you’re still on the hunt for a product that will let you style your ‘do to your heart’s content, with a hold that will stay true to its delivery. Well, good thing there’s a new product in town. It’s tough. It’s strong. It’s Layrite matte clay—and just like that, your just-rolled-out-of-bed look has already found it’s new favorite grooming product.
Super Strong Hold, Easy to Wash Out, No Build Up
From a classic brand that comes straight from the hearts and minds of barbers in sunny California, Layrite cement hair clay is everything you’ve ever wanted in a styling product. Not only is it water-based, making it a snap for you to wash out, but you won’t be burdened with any of those nasty flakes that gels leave behind. Like the rest of the Layrite family of products, this clay provides a super strong hold, while still offering pliability, and its matte finish will give you a natural, no-shine, wearable look that lasts all day long.
No Style is Out of Your Reach
Perfect for curly, coarse, and super thick hair, all you have to do is work the clay into the palm of your hand (using your body heat to soften it up) and then use quick strokes to apply it evenly throughout your damp or dry hair as desired. Whether you plan on rocking the Ashton Kutcher disheveled mop-top, the slightly tousled beach hair of Chris Hemsworth, or the chaotic spiky locks of Billie Joe Armstrong, Layrite matte clay has your signature style covered. Messy never looked so refined. Shop at Merch2Rock today!
Cement Matte Hair Clay
by barbers, this
water soluble clay shapes extremely curly, course, and thick hair into
any style with a low sheen finish that never flakes. Grips
hair so you can shape into most any style. Dries like cement
to keep your hair in place all day.
Simply rub a small amount throughly between palms until product
softens. Distribute evenly through damp or dry hair and style
as desired. The dryer the hair the higher the hold and the
lower the sheen.
Holds like cement
Water-based formula washes right out just like a gel
No drying formula keeps hair soft with no flaking
Controls even the curliest and thickest hair out there